Bank of America Regional Marketing Manager III in Chicago, Illinois

Job Description:

The GWIM Event Lead for Central works closely with Global Event Marketing Senior Management, Staffing Director, other Event Leads, Event Managers, LOB Marketing partners and LOB leadership on strategic planning and calendaring of client/prospect thought leadership and hospitality events primarily in Central part of the US. This includes but not limited to the development and recommendation of events and their content strategy to achieve LOB goals and priorities.The Event Lead also coordinates the staffing of the events with the Staffing Lead and the planning, management and execution of events with local planners. This role will focus on working across LOBs and Marketing to uncover event opportunities to deliver one company. Events can include external talent and internal executive speaking engagements, food and wine receptions/dinners, golf outings, sporting events, museum and performing arts experiences, leadership offsites, multi-day client events and small conferences, etc.

The Event Lead will be responsible for ensuring all events are within our team's Rules of Engagement, as well as providing direction/input on overall event plan to assigned planners including all GWIM specific processes and procedures. The Event Lead is also responsible for reviewing and approving the portfolio of events to ensure all audit requirements are in place, as well as securing all event spend approvals.

Other responsibilities include event operational support such as updating forecasts and budgets, adherence to all compliance related requirements, registering events in various systems and ensuring all post-event reporting is completed timely and accurately. Finally there may be ad hoc projects as deemed necessary.

Ensures pre and post-con reporting is completed accurately and matches data in EMAR system (works with data reporting team) – determine low performing events to be removed from future plans

Required Experience:

  • 10+ years of experience in a marketing-related position, including event planning experience

  • Bachelor’s Degree

  • Experience working across all company levels from senior executives to support staff

  • Demonstrated experience event planning in a large corporate environment

  • Proficient with Microsoft Office including Outlook, Word, Excel, PowerPoint, etc.

Desired Skills and Experience:

  • Must be detail oriented, resourceful, creative and flexible, possessing a “can do” attitude

  • Excellent project management skills: Strong communication, organizational, time management skills and attention to detail.

  • Must be a team-player, enthusiastic, positive, polished, poised and professional in a highly professional business setting; have strong executive presence and strategic influencing skills

  • Ability to work independently and take initiative

  • Ability to work and maneuver through a process driven company

  • Ability to prioritize and multi-task; work under tight deadline

  • Ability to work extended hours and travel when required


• Based Full Time in Chicago, IL. Expected hours 8:00 – 5:00pm with exceptions due to business entertainment. Travel to other regions and venues within the Central Division required (mainly MI, MN, TX, CO).

Posting Date : 04/23/2018

Location :

Chicago, IL, WACKER / MONROE BC, 100 S Wacker Dr,

  • United States

Travel : Yes, 25% of the time

Full / Part-time : Full time

Hours Per Week : 40

Shift : 1st shift

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